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Photography businesses fail because photographers don’t understand or operate like a business.
Your photos are wonderful. Nothing makes you happier than time with your camera. You know you can turn your photo hobby into a photography business. But hundreds - if not thousands of people have this same idea every year. Many of them are in your own community. In just a few short years, the overwhelming majority of those new business will be gone. You're asking the question, "Why?" Is it because the customers didn't come? The pricing was wrong? Too much competition? Unexpected expenses? Legal troubles? The answer is "All of the above... and more!"
Check out resources in the FireBrand Blog
FireBrand Photography provides education, coaching, and community to transform photo hobbyists into thriving, successful professionals.
Starting - and running - a successful business is more than just knowing where to start. The photography industry has its own specific quirks and issues. Pressing the shutter button is only a small part of it. Budgets, workflow processes, marketing, customer service, contracts, legal compliance, computer skills, the list is certainly long. The great thing is that you don't need to know all these things on Day One of your business journey. Sometimes just knowing where to start is a big enough challenge. Your commitment to getting off on the right foot - and staying there - is the most important step in your journey.
Check out resources in the FireBrand Blog
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Join Our Facebook GroupFireBrand Photography provides education, coaching, and community to transform photo hobbyists into thriving, successful professionals.
Check out resources in the FireBrand Blog
What business structure is right for me: LLC, SCorp, DBA? What pro services do I need on my team? What are my experiences and resources? What type of insurance do I need? What permits do I need? What about sales tax?
What is CoDB and how do I calculate it? How much money do I need to start my photography business? How do I create a business budget? How important is a business plan? What are some hidden costs that I might not think about?
What is brand and what do I want my unique brand to be? What will my aesthetic look like? What name will my business use? What type of photography will I offer? Who will be my ideal client? What style will my photography take?
Why are contracts important? Do I need a contract even if I don't charge? What type of contract do I need for my particular photography business? What are model releases and licenses? How do I protect my creative work?
What happens before and after I actually take photos? What are the steps of workflow in my photography business? What tools, equipment, or resources will help with my workflow? How do I create a system that works for me and my client?
What type of products and service will I offer my clients? Will I offer prints and other tangible goods? How do I source my vendors? How do I know how many photos to offer and at what price? Should I charge by the project or by the hour?
How will I market my products and services? How do I get new business? What are some strategies for dealing with sales objections? How do I attract clients willing to pay the price I want to earn? What about my digital storefront and portfolio?
What is the secret to success in such a competitive industry as photography? Why is pricing a fatal strategy? How do I manage my reputation? How do I find my unique selling proposition (USP) and market that into the world?
We're here, there, and everywhere. Contact us through any of our social media or Internet outlets. Life doesn't happen at a desk, so we don't spend a lot of time in the office. Those hours are by appointment only.
Barrancas House
1824 Barrancas Avenue
Pensacola, FL
32502 USA
hello@firebrandphotography.com +1 850 483 0656 FireBrand on Facebook